Ever look at your furry friend and wish you could give them the absolute best, most natural life possible? We all want our pets to be happy and healthy for as long as possible. But navigating the world of “natural” pet products can feel like a maze. You see labels promising all sorts of wonderful things, but how do you really know what’s good for your dog or cat?
The truth is, the pet food and supply aisle is crowded. Many products use buzzwords that don’t always equal quality. You worry about hidden fillers, artificial ingredients, and whether you are truly investing wisely in your pet’s long-term wellness. Choosing natural shouldn’t cause stress; it should feel empowering.
This post cuts through the confusion. We will break down exactly what “natural” means in the pet world, highlight the key things to look for on ingredient lists, and show you simple steps to transition your pet toward a cleaner diet and lifestyle. Get ready to feel confident about every purchase you make.
Top Natural Pets Recommendations
- VET FORMULATED - Daily Multi for dogs is a veterinarian formulated supplement for use in dogs of all ages. It includes 28 nutrients to help keep dogs of all ages in peak condition.
- COMPLETE MULTIVITAMIN - Daily Multi fills the nutritional voids in commercial pet foods due to nutrient decay during processing. Our multivitamin supports a healthy coat, digestive health, Organ function and much more.
- DELICIOUS FLAVOR - Daily Multi chews have a delicious vegetable flavor makes them easy to give and will have your pet literally begging for more.
- CORN AND WHEAT FREE - Daily Multi is free of corn, artificial ingredients and wheat that may cause digestive upset.
- MADE IN THE USA - All Pet Naturals products are manufactured in the USA and distributed from our offices in the Green Mountains of Vermont.
- ADVANCED CALMING FOR CATS & DOGS: Help your pet stay relaxed and stress-free in any situation. These veterinarian-formulated chews use a specialized blend of Thiamine, L-Theanine, and Colostrum Calming Complex to promote a calm state of mind without altering your dog’s natural personality or energy levels.
- FAST-ACTING 30-MINUTE RELIEF: Don't wait for hours for your pet to settle down. Our formula begins working in as little as 30 minutes, providing a quick-acting solution for sudden stress triggers like unexpected guests, loud construction, or immediate trips to the veterinarian.
- PROVEN NATURAL INGREDIENTS: Formulated with high-quality, naturally sourced ingredients including L-Theanine (Suntheanine) to support calming neurotransmitters. This non-pharmaceutical approach provides a safe, effective alternative to harsh sedatives for daily or situational use.
- 160 CHEW FAMILY SIZE VALUE: Great for multi-dog or cat households or long-term behavioral maintenance. This bulk bottle ensures you always have calming support on hand for daily separation anxiety, regular grooming sessions, or prolonged periods of environmental stress like holiday fireworks.
- NON-SEDATING & NON-DROWSY: Keep your dog calm but alert. Unlike traditional anxiety medications that can cause lethargy or mood swings, our calming treats support relaxation while allowing your pet to remain fully present and engaged with their family.
- Soft Baked Biscuits: Shameless Pets Bananas for Bacon Soft Baked Biscuits are a healthy indulgence perfect for training any dog, from puppy to senior. Sweet bananas, real bacon, and a hint of peanut butter. A treat fit for a furry king (or queen). These will have your pup saying - "Thank you. Thank you very much". Given how the king liked his style, these treats also help support your pup's coat! Includes one 6oz pack of treats.
- Whole Ingredients: These craveable treats are free from grain, corn, and soy while still loaded with wholesome ingredients like real bacon, banana, and peanut butter. Dogs of all ages, sizes, and breeds can enjoy!
- Health Benefit for Every Flavor: Each Shameless Pets treat is crafted with a specific health benefit in mind, so your pets can get the nutrition they need, even from treat time. These soft baked biscuits are packed with omega 3 & 6 for skin & coat support.
- Upcycled With Care: We work with farmers to rescue their misfit or surplus superfoods that have all the same healthy nutrients. This means every bag of our treats decreases food waste while saving valuable resources.
- Proudly Made in the USA: All of our creative, delicious pet treats are made here in the USA by nutritionists using the finest ingredients and sustainable practices, such as wind and solar powered manufacturing and bags with 25% PCR material. Plus, there’s a health benefit for every flavor – because after all, a healthy pet is a happy pet!
- DIGESTIVE SUPPORT & GUT HEALTH – These daily probiotic chews for cats help support healthy digestion, balanced gut flora, and normal bowel function. Ideal for cats with occasional digestive sensitivity or changes in diet.
- DAILY PROBIOTIC TREATS FOR CATS – Formulated as soft chews, this cat probiotic supplement delivers beneficial probiotics and digestive enzymes to help maintain proper nutrient absorption and overall digestive wellness.
- SUPPORTS IMMUNE & BARRIER FUNCTION – A blend of probiotics and N-Acetyl Glucosamine helps maintain intestinal lining integrity and supports immune health, which is closely connected to balanced cat gut health.
- IDEAL FOR DIET CHANGES & SENSITIVE STOMACHS – Perfect for cats experiencing occasional digestive upset from food transitions, travel, or environmental changes. Helps maintain normal stool consistency and digestive comfort.
- COMPREHENSIVE DIGESTIVE FORMULA – Combines probiotics, enzymes, alfalfa, and N-Acetyl Glucosamine to support digestion, bowel protection, and urinary tract health in one convenient daily supplement.
- FAST-ACTING CALMING SUPPORT: Help your dog settle down when it matters most. These calming chews for dogs work in as little as 30 minutes to manage everyday stress and behavioral issues. Perfect for sudden triggers like loud noises or unexpected guests, providing quick relief without the wait.
- ADVANCED ANXIETY RELIEF: Designed specifically for high-stress situations including thunderstorms, fireworks, boarding, and vet visits. This veterinarian-formulated supplement helps reduce excessive barking, panting, and destructive behavior, making it a must-have for dog anxiety relief.
- NATURALLY SOURCED INGREDIENTS: Formulated with a powerful blend of L-Theanine, Thiamine (Vitamin B1), and Colostrum Calming Complex. These ingredients work together to support a relaxed state and emotional balance, offering a safe and effective alternative to harsh pharmaceutical sedatives.
- NON-SEDATING FORMULA: Keep your pet calm but alert. Our dog calming treats promote relaxation without causing drowsiness, lethargy, or mood changes. Your dog stays composed and stress-free while remaining fully present and capable of enjoying their day with you.
- IDEAL FOR SEPARATION ANXIETY: Perfect for dogs who struggle when left alone. These calming bites help soothe the nerves of anxious pups, making them an essential part of your routine for separation anxiety relief for dogs and helping to prevent stress-induced chewing or pacing.
- Hip plus joint is a daily joint support supplement with the necessary ingredients to support joint health and a lifetime of adventures.
- Our hip plus joint formula is specifically designed for ease of use with Multi pet families. Both cats and dogs will benefit from hip plus joint.
- Our delicious, naturally flavored duck chew will satisfy even the most finicky of pets. Each bottle includes 160 chews.
- Hip plus joint soft chews are veterinarian formulated with 2x the joint supporting ingredients of other brands. Including Glucosamine, MSM and Chondroitin
- Pet Naturals products are manufactured in the USA and distributed from our home office located in the Green Mountains of Vermont.
- DIGESTIVE & GUT HEALTH SUPPORT – These probiotics for dogs help support balanced gut flora, healthy digestion, and normal stool quality. Ideal for dogs experiencing occasional digestive sensitivity related to stress, travel, diet transitions, or environmental changes.
- 120 MILLION CFUs + PREBIOTICS – Formulated with 120M CFUs and prebiotics to help create a gut environment where beneficial bacteria can thrive, supporting nutrient absorption, digestive balance, and overall gut health for dogs of all breeds and sizes.
- SUPPORT DURING & AFTER ANTIBIOTICS – Recommended for dogs currently taking antibiotics or recovering from treatment to help maintain intestinal balance and digestive comfort as part of a consistent daily probiotic supplement routine.
- IMMUNE HEALTH SUPPORT – Because immune function is closely connected to gut health, this dog probiotic supplement helps support immune system balance while promoting healthy intestinal flora and overall digestive wellness.
- HELPS WITH OCCASIONAL GAS & IRREGULARITY – May help support normal elimination, reduce occasional gassiness, and promote digestive comfort linked to temporary digestive imbalance from dietary or environmental stressors.
The Natural Pets Product Buying Guide: Choosing the Best for Your Furry Friend
When you shop for your pet, you want the best. “Natural Pets” products aim to give your dog or cat healthier choices. This guide helps you pick the right items.
Key Features to Look For
Good natural pet products have clear benefits. Look closely at the label for these important features:
- Ingredient Transparency: The company must list every ingredient clearly. You should easily recognize what you are feeding your pet.
- Nutrient Density: High-quality food or treats pack a lot of good nutrition into a small serving. Avoid products with lots of “fillers.”
- Life Stage Appropriateness: Does the product fit your pet’s age? Puppy food is different from senior dog food.
- Ethical Sourcing: Where do the ingredients come from? Buying from companies that treat animals and the environment well is important.
Important Materials: What’s Inside Matters
The materials used determine the product’s quality. Natural pet products focus on real, whole ingredients.
For Food and Treats:
- Real Protein Sources: Look for named meats like “deboned chicken,” “salmon,” or “lamb.” Avoid vague terms like “meat by-products.”
- Whole Grains or Vegetables: Ingredients like sweet potatoes, brown rice, peas, or carrots add necessary fiber and vitamins.
- Natural Preservatives: Good products use vitamin E (tocopherols) or rosemary extract to keep food fresh, not artificial chemicals like BHA or BHT.
For Toys and Bedding:
- Durable, Non-Toxic Fabrics: Toys should use natural rubber, hemp, or organic cotton.
- No Harmful Dyes: Bright colors are fun, but ensure the dyes used are safe if your pet chews on them.
Factors That Improve or Reduce Quality
Not all “natural” products are created equal. Quality changes based on how the product is made and what it contains.
Quality Boosters:
- High Digestibility: This means your pet’s body can easily absorb the nutrients. High-quality ingredients usually digest better.
- Added Supplements: Ingredients like Omega-3 fatty acids (for shiny coats) or probiotics (for healthy tummies) boost the overall value.
- Small Batch Production: Often, items made in smaller batches receive more careful inspection.
Quality Reducers:
- Artificial Colors and Flavors: These are added just to look good to the human buyer or taste appealing to the pet; they add no real health benefit.
- High Levels of Corn or Wheat (for some pets): While not bad for every animal, many pets have sensitivities to these common fillers.
- Excessive Salt or Sugar: These ingredients are often added to treats to improve shelf life or taste, but they should be minimal.
User Experience and Use Cases
How a product works in your home affects whether you keep buying it. Think about your pet’s lifestyle when you choose.
- Activity Level: A highly active dog needs high-calorie, nutrient-dense food. A couch potato needs fewer calories.
- Chewing Style: If your dog destroys toys in minutes, you must choose heavy-duty, durable rubber toys, not soft plush ones.
- Allergies and Sensitivities: If your pet frequently scratches or has stomach issues, look for limited-ingredient diets or grain-free options.
A successful purchase means your pet enjoys the product, and you feel good about what you gave them.
Natural Pets Buying Guide: 10 Frequently Asked Questions (FAQ)
Q: What does “natural” really mean in pet food?
A: “Natural” generally means the ingredients were not chemically modified. However, the FDA has some rules, but it is always best to check the ingredient list yourself for whole foods.
Q: Are natural treats always healthier than standard treats?
A: Usually, yes. Natural treats skip artificial flavors and colors. They often use real meat or vegetable jerky, which provides better protein or fiber.
Q: How quickly should I switch my pet to a new natural food?
A: You must switch slowly over seven to ten days. Mix a little new food with the old food each day. This prevents upset stomachs.
Q: Do I need to worry about recalls for natural brands?
A: All pet food companies face recall risks sometimes. However, reputable natural brands often have better traceability because they use fewer complex, processed ingredients.
Q: Can I feed my cat natural dog food?
A: No. Cats require specific nutrients like taurine that are not in dog food. Never feed cat food to dogs, and dog food to cats.
Q: What is the best texture for a natural chew toy?
A: For power chewers, durable, natural rubber toys are best. For gentle chewers, toys made from compressed natural fibers work well.
Q: How can I tell if my pet is digesting the new food well?
A: Look at your pet’s poop. If it is firm and consistent, your pet is handling the food well. Very loose stool means the food might not agree with them.
Q: Is “organic” the same as “natural”?
A: No. “Organic” means the ingredients were grown without certain pesticides or hormones. “Natural” focuses more on the lack of artificial processing.
Q: How should I store natural food to keep it fresh?
A: Keep the food in its original bag and store it in a cool, dry place, like a pantry. Once opened, try to use dry food within six weeks for best freshness.
Q: Are natural pet products more expensive?
A: Yes, they often cost more upfront. This is because real meat and whole vegetables cost more than cheap grain fillers. You often pay less in vet bills later, though.