Does your gorgeous, bright blonde hair suddenly look a little… yellow? You work hard to keep your bleached locks looking stunning, but those unwanted brassy tones can sneak in and ruin your perfect shade. It’s a common problem for everyone who loves going lighter, and finding the right solution can feel overwhelming.
Choosing the best purple shampoo adds another layer of confusion. Should you go for a deep violet or a lighter lavender? How often should you use it? Picking the wrong product can leave your hair looking dull or even slightly purple! We know you want that cool, icy blonde, not a science experiment gone wrong.
Don’t worry! This guide cuts through the noise. We will break down exactly what makes a purple shampoo effective for bleached hair, how to use it correctly to banish brassiness, and which formulas are worth your money. Keep reading to discover the secrets to maintaining salon-fresh, vibrant blonde hair between appointments.
Top Purple Shampoos For Bleached Hair Recommendations
- Toning Sulfate Free Shampoo: Maintain your perfect blonde with EverPure's Sulfate Free Brass Toning Purple Shampoo that hydrates and neutralizes brassy yellow and orange tones in blonde, bleached, highlighted and silver hair
- Hydrating Shampoo Formula: Color-treated hair requires special care. This moisturizing shampoo is infused with Hibiscus and Purple Dye to tone brassy hair and leave it deeply moisturized
- For Best Results: Use EverPure's Purple Shampoo and Conditioner system 2-3 times a week instead of your normal shampoo and conditioner routine. Lather purple shampoo into wet hair, leave in for up to 2 minutes. Follow with purple conditioner
- Vegan Shampoo: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens and harsh salts. Always color caring and powered by science
- L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
- Toning Sulfate Free Shampoo & Conditioner: Maintain your perfect blonde with EverPure's Sulfate Free Brass Toning Purple Shampoo and Conditioner that hydrates and neutralizes brassy yellow and orange tones in blonde, bleached, highlighted and silver hair
- Hydrating Formula: Color-treated hair requires special care. This moisturizing shampoo and conditioner is infused with Hibiscus and Purple Dye to tone brassy hair and leave it deeply moisturized
- For Best Results: Use EverPure's Purple Shampoo and Conditioner system 2-3 times a week instead of your normal shampoo and conditioner routine. Lather purple shampoo into wet hair, leave in for up to 2 minutes. Follow with purple conditioner
- Vegan Shampoo and Conditioner: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens and harsh salts. Always color caring and powered by science
- L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
- Color Depositing Purple Shampoo: A professional salon shampoo for color-treated or chemically-treated hair, including bleached hair. Neutralizes brassy, yellow and orange undertones
- Benefits: With purple pigments to instantly tone, strengthen and moisture blonde, bleached, and color treated hair. Helps with color retention, anti-fade protection and maximizes color vibrancy for a cooler blonde result
- Additional Benefits: Cleanses, strengthens and adds softness. With salicylic acid to strengthen and repair blonde hair from the core and pure violet pigments to remove unwanted brassiness and leave hair color cool and bright
- Suggested Use: Use 2-3 times a week. Apply and leave on for 3-5 minutes. Anti-Brass pigmented purple formula with protein, amino acids and glycerin to ensure brighter, cooler blonde hair
- Blondage: Nourishes, increases smoothness and shine, and strengthens blonde hair for less breakage. Color correct and neutralize unwanted yellow undertones for brassiest blonde hair
- Toning Sulfate Free Shampoo: Maintain your perfect blonde with EverPure's Sulfate Free Brass Toning Purple Shampoo that hydrates and neutralizes brassy yellow and orange tones in blonde, bleached, highlighted and silver hair
- Hydrating Shampoo Formula: Color-treated hair requires special care. This moisturizing shampoo is infused with Hibiscus and Purple Dye to tone brassy hair and leave it deeply moisturized
- For Best Results: Use EverPure's Purple Shampoo and Conditioner system 2-3 times a week instead of your normal shampoo and conditioner routine. Lather purple shampoo into wet hair, leave in for up to 2 minutes. Follow with purple conditioner
- Vegan Shampoo: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens and harsh salts. Always color caring and powered by science
- L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
- Color-enhancing shampoo brightens and refreshes blonde, highlighted and silver hair.
- Renews and refreshes faded highlights and ash-toned hair.
- Removes the dull yellow in silver hair, and leaves hair shiny without residue.
- Say Goodbye to Yellow Tones - Fanola No Yellow purple shampoo for women and men is formulated with an Extra Violet Pigment. The rich hue instantly neutralizes brassy and yellow tones, making it the perfect shampoo for grey hair, blondes, and those with bleached hair.
- Enhances Shine and Softness - Not only does it neutralize brassiness, but this purple toning shampoo also enhances the hair’s radiance and silkiness. A typical purple shampoo for blondes can be drying, but No Yellow leaves your locks looking healthier, shinier, and more luminous.
- How to Use - Apply the toning shampoo and massage into the scalp. Leave on for 1 to 5 minutes before rinsing out. Reapply depending on your desired result. Follow up with one of our moisturizing conditioners or hair masks to lock in hydration and prolong color.
- At-Home Toning Solution - Preserve your preferred cool tone in between color services with this purple shampoo for blonde hair. Get salon-quality results at home by pairing with Fanola's No Yellow Mask and No Yellow Hair Color.
- Professional Hair Care Made in Italy - Fanola is a professional Italian hair care brand that aims for the highest quality values, processes, and ingredients across all products. Inclusive beauty is at the brand's core with over 10 different product ranges in professional hair care, with this neutralizing shampoo being no exception.
- Pure Silver Purple Toning Formula – Helps neutralize yellow and brassy tones in blonde, bleached, white, highlighted, and gray hair, promoting a cooler, brighter appearance with regular use.
- Shampoo & Conditioner Set – A complete toning and conditioning system designed to cleanse, balance, and support color-treated hair without over-drying.
- Tea Tree Oil & Botanical Ingredients – Infused with Tea Tree Oil, Aloe Vera, and Rosemary Oil to help refresh the scalp, support hair strengthening, and soothe itchiness while leaving hair feeling clean, balanced, and healthy-looking.
- Sulfate-Free & Color-Safe – Gentle formula suitable for regular use, ideal for maintaining tone and shine in chemically treated or lightened hair.
- Made in the USA, For Women & Men – Created in U.S. laboratories with carefully selected ingredients, suitable for all genders seeking professional-quality toning hair care at home.
- Pure Silver Purple Toning Formula – Helps neutralize yellow and brassy tones in blonde, bleached, white, highlighted, and gray hair, promoting a cooler, brighter appearance with regular use.
- Purple Shampoo – A complete toning shampoo designed to cleanse, balance, and support color-treated hair without over-drying.
- Tea Tree Oil & Botanical Ingredients – Infused with Tea Tree Oil, Aloe Vera, and Rosemary Oil to help refresh the scalp, support hair strengthening, and soothe itchiness while leaving hair feeling clean, balanced, and healthy-looking.
- Sulfate-Free & Color-Safe – Gentle formula suitable for regular use, ideal for maintaining tone and shine in chemically treated or lightened hair.
- Made in the USA, For Women & Men – Created in U.S. laboratories with carefully selected ingredients, suitable for all genders seeking professional-quality toning hair care at home.
The Ultimate Buying Guide for Purple Shampoos for Bleached Hair
Bleached hair looks amazing, but it often fights back! That unwanted yellow or brassy tone can sneak in quickly. That’s where purple shampoo saves the day. This guide helps you choose the best purple shampoo to keep your blonde, silver, or platinum hair looking bright and cool.
1. Key Features to Look For
When shopping, check the bottle for these important features. These tell you how well the shampoo will work for your hair.
Color Intensity
- Deep Pigment: Look for shampoos that clearly state they have strong violet pigments. If the shampoo looks very dark purple in the bottle, it usually means it cancels out more yellow.
- Stain Warning: Very strong shampoos might stain very light or porous hair purple. Check reviews to see if the formula is gentle or extremely potent.
Moisture and Conditioning
- Hydrating Ingredients: Bleached hair is often dry. A good purple shampoo should clean *and* condition. See if it lists ingredients like Shea Butter or Argan Oil.
- Sulfate-Free: Sulfates (harsh detergents) can strip color and dry out your hair. Choose sulfate-free options to protect your fresh color longer.
Hair Type Suitability
- Fine Hair Formulas: If your hair is fine, avoid overly heavy moisturizing formulas that might weigh it down.
- Thick/Coarse Hair Needs: Coarser hair often needs richer conditioning agents to smooth the cuticle.
2. Important Ingredients (What’s Inside Matters)
The best ingredients work hard to fight brassiness without damaging your strands.
The Purple Power
- Violet Pigments: These are the color molecules that neutralize yellow tones (purple sits opposite yellow on the color wheel). Ensure these are present for effective toning.
Nourishing Additions
- Natural Oils: Ingredients like Coconut Oil or Jojoba Oil add shine and softness back into dry, processed hair.
- Keratin/Proteins: Bleaching damages the hair protein structure. Shampoos containing hydrolyzed keratin help temporarily patch and strengthen the hair shaft.
3. Factors That Improve or Reduce Quality
Not all purple shampoos perform the same way. Pay attention to these quality indicators.
Quality Boosters
- pH Balance: A slightly acidic pH helps seal the hair cuticle after washing. This locks in the toning pigment and leaves hair smoother.
- UV Protection: Sunlight can cause blonde hair to turn brassy faster. Shampoos with UV filters offer extra protection.
Quality Reducers
- Too Many Harsh Chemicals: If the ingredient list is full of unpronounceable chemicals, the product might dry out your hair over time, leading to more breakage.
- Poor Rinse-Out: A low-quality shampoo might leave a purple residue, even after rinsing. Always check if the product rinses clean easily.
4. User Experience and Use Cases
How you use the shampoo impacts your results. Think about your lifestyle when choosing a product.
Frequency of Use
- Maintenance Users: If you only need a slight touch-up every week or two, a less intense formula works best.
- Heavy Toning Users: If your water is hard or your hair turns yellow quickly, you might need a highly pigmented formula that you use only once every few washes.
The Shower Experience
- Scent: Since you use this product regularly, pick one with a scent you enjoy. Many people prefer floral or fruity smells over chemical odors.
- Lather: A good shampoo should still create a satisfying lather, even if it is sulfate-free. This makes the washing process feel effective.
10 Frequently Asked Questions (FAQ) About Purple Shampoos
Q: How often should I use purple shampoo?
A: Most stylists suggest using it once a week or every other week. If you use it too often, your hair might turn purple or dull. Start slow and see how your hair reacts.
Q: Can purple shampoo fix orange tones?
A: Purple cancels out yellow. Orange tones need a different solution. You usually need a blue-based product to cancel out strong orange brassiness before using purple shampoo.
Q: Will purple shampoo damage my bleached hair?
A: If you choose a moisturizing, sulfate-free formula, it should not cause damage. However, leaving any strong toner on too long can cause temporary purple staining.
Q: What is the difference between purple shampoo and toner?
A: Shampoo is a wash-in, wash-out color refresher. Toner is usually left on longer and is stronger; it changes the underlying color more permanently until the next salon visit.
Q: My hair is very light blonde. Should I worry about it turning purple?
A: Yes, very light or porous hair absorbs pigment quickly. Use a very diluted formula or leave the shampoo on for only 30 seconds at first to test the color payoff.
Q: Can men use purple shampoo on gray or white hair?
A: Absolutely! Purple shampoo is perfect for removing yellow dinginess from natural gray, silver, or white hair, keeping it looking crisp and clean.
Q: Does purple shampoo work on brown hair with highlights?
A: It works best on the lighter, highlighted sections. The purple pigment will only stick to the areas that have been lightened (bleached).
Q: What happens if I leave it on for too long?
A: If left on for many minutes, your light blonde hair might take on a lavender or light purple tint. This usually fades with a few regular washes.
Q: Should I use conditioner after purple shampoo?
A: Yes, always follow up with a good conditioner. Purple shampoos are designed to deposit color, and conditioner helps smooth the hair cuticle afterward.
Q: Are expensive purple shampoos better than cheap ones?
A: Not always. Quality often comes from the type of pigments used and the conditioning agents. Read reviews to find an affordable product that reviewers say has strong, non-drying pigment.